Rob Enderle describes his first-hand experience on the risks of using a consumer-oriented business for mission critical systems.
One of the issues with having both a consumer-focused business and an enterprise business is that folks who deal with enterprise decisions during the day are consumers all the time. If you screw with someone on the consumer side, you’ll likely lose them on the enterprise side as well and vice versa. In addition, particularly with something like AWS, you expect the consumer business to use good customer retention and management skills. Well, after waking up recently to every one of my Echos, Kindles and Fire TVs being deregistered and not working, and being locked out of my account for daring to question a questionable Amazon charge, I wouldn’t touch an Amazon enterprise product with someone else’s 10-foot pole. And I think, had this happened to you, you’d feel the same.
Let me walk you through my experience.
More of the IT Business Edge article from Rob Enderle
